WHO ARE YOU?

Welcome to ABOUT YOU Fashion Week Autumn/ Winter 2021. This season we invited you into a world free of gender norms, where we discovered the power to create our own identities.

We took you with us on a journey to discover who we really are - leaving judgement, stereotypes and programming behind to celebrate freedom of identity.

Our guests were live and followed the stars at the AY opening show and other fashion shows from brands like adidas, LeGer by Lena Gercke, Levi's, Jack & Jones, a lot less by Lena Meyer-Landrut, Tom Tailor, Guido Maria Kretschmer, Esprit, HOERMANSEDER, Lascana and Leni Klum. You will find all highlights from the AYFW21 on Youtube, Instagram and TikTok.

AYFW21 A/W

ABOUT YOU Show

LENI KLUM X ABOUT YOU

LASCANA

LEGER

SHYX

HOERMANSEDER X ABOUT YOU

LEVIS

ADIDAS

ESPRIT

GUIDO MARIA KRETSCHMER

JACK & JONES

TOM TAILOR

A LOT LESS BY LENA MEYER-LANDRUT

PARTNER